This role will drive digital marketing initiatives for Crafted clients and requires a breadth of knowledge within the digital marketing ecosystem including marketing automation, CRM, websites, paid media, ABM, and inbound marketing.
Experience working within marketing automation platforms including HubSpot, Pardot, Marketo, and Eloqua. Specifically including email nurturing, lead scoring, email marketing audience segmentation and reporting.
Lead website projects, including prototyping and UX initiatives.
Experience in implementing closed-loop marketing ecosystems.
Strategically support paid media and inbound marketing initiatives.
Integrate with a team of designers, developers, and content development teams.
Provide documentation and training to end-users.
A team player capable of high performance and flexibility in a fast-paced environment.
Ability to work under minimal direction; self-sufficient and personally motivated to deliver excellent work.
Interpersonal skills: exceptional verbal/written communication, listening and coaching.
At least 4 years of agency or in-house digital marketing experience with the above-listed responsibilities.
Bachelor’s degree, preferably in Marketing, Business or Communications.
What we offer :
Be part of a team that likes to have fun but is focused on quality work
Creative Variety & Autonomy
Consistent Full-Time schedule
Salary, Health Insurance, Disability, 401k + Match, Profit Sharing
Paid time off for holidays, vacation, sick or personal