Eric is a seasoned entrepreneur with a unique ability to solve complex problems through collaboration and data-driven strategies. With over two and a half decades of entrepreneurial experience, he has honed his skills in digital marketing, customer experience, and marcom technology. Throughout his career, he has partnered with innovative mid-market and enterprise executives, helping them overcome marketing and sales challenges by focusing on their brand and enhancing the customer experience.
Currently, Eric holds the position of founder and partner at Crafted, a brand and demand generation agency.
At Crafted, our mission is to unleash the greatness that enhances everyday lives by leveraging the unique innovations of our B2B manufacturing clients and engaging our customers through strategically curated touchpoints that drive growth.
Under his leadership, he steers the company's vision and strategy, drives growth initiatives, and oversees operations, finance, and human capital.
Eric's expertise and contributions in business have been recognized through various accolades, including being listed on the Inc. 5000 (a prestigious roster of the fastest-growing private companies) for four consecutive years, receiving the 40 Under 40 distinction, being recognized as a Fast 50 Company, and being consistently named as a Top Advertising & Marketing Agency for seven years. Additionally, his company has been recognized as one of the Best Places to Work for four years. He has also earned the certification of Online Marketing Certified Professional.
Beyond the business sphere, Eric actively contributes to his community in Charlotte and beyond. He has served in leadership roles and global initiatives at Forest Hill Church, the Entrepreneurs Organization (EO), and Halftime. He has also participated on numerous non-profit boards, including co-founding the Charlotte Interactive Marketing Association and serving on the City of Charlotte Economic Development Committee. Through these engagements, he strives to make a positive impact on the lives of others.
Originally from Philadelphia, Eric relocated to Charlotte after graduating with a BS in Economics from the University of Delaware. When he's not engaged in his professional endeavors, he enjoys traveling with his wife, Michele, and creating lifelong memories with family and friends. One of his favorite pastimes is wake surfing and eFoiling at Lake James.
Through his diverse experiences, entrepreneurial spirit, and commitment to excellence, Eric strives to make a meaningful difference in the world and the lives of those around him.