Drive New Business Opportunities with an Account Based Marketing (ABM) Strategy

B2B buyer behavior has shifted dramatically in the last decade. More and more purchase decisions are being made by committees instead of individuals, leaving many B2B marketing and sales leaders wondering how to evolve their practices for the today.

Enter: an account based marketing strategy. An approach that focuses on targeting key accounts with the highest revenue potential for your business.

Crafted Agency builds B2B account-based marketing campaigns that:

• Leverage the latest digital technology to create highly targeted and personalized touchpoints
• Align sales and marketing to ensure messaging consistency and timeliness
• Engage your target accounts in a way that effectively moves them through the buyer journey

It’s how we help our clients turn their dream accounts into profitable customers.