The digital landscape is full of roadblocks for the B2B marketer. Not only do you have to worry about your competitors capturing your target audience’s attention, but you also must cut through the noise of LinkedIn, Amazon, YouTube… the list goes on and on.
To create content that stands out and generates results in today’s digital world, your customer must be at the center of your strategy. However, only 45% of B2B marketers feel confident they have a decent, if not high, level of customer-centric content strategy.
Crafted Agency’s B2B content marketing strategy approach focuses on understanding your customer journey and buyer personas first, so that we can create engaging content with the right message, and share it in the right channels, at the right time. Our content marketing services include:
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